Official Distributor from Neu-Isenburg, Germany

On this occasion we have interviewed Mr Bürkle, an official KEYTON distributor since 2000. His retail outlet boasts 1.300 m2 and is located in the city of Neu-Isenburg (Germany). Below we transcribe his experience with our company.

“The end custoner that owns a Keyton massage chair doesn’t want to do without it. Whether one receives a phenomenal brief massage or one that lasts several hours, the person experiences a pleasant sensation of relaxation afterwards. End customers have told me that they spend whole afternoons in their chair. You can enjoy this time reading or simply relaxing in the chair, closing you eyes and looking to the future.

I can tell you from my own experience that the best ideas come to you when you’re in the chair. The secret consists in reaching the right economic sector for this product. This is achieved through advertising.

From June we will be starting a new and elaborate advertising campaign in specific means of communications; for example, magazines that are read exclusively by business persons, doctors and the like. At the retail outlet, it’s important to encourage potential customers to try out a massage chair; this should be done in a secluded area. Almost everyone is delighted by the experience. Even if the custoner doesn’t purchase a chair there and then, they spend whole days talking about the experience.

The design of the chair, the quality and the Keyton guarantee commitment mean that the price is of secondary importance.”